Dr Achilleas Boukis
- Dissertation supervisor (Adam Smith Business School)
Publications
Number of items: 1.
2025
Chatzipanagiotou, K. 
ORCID: https://orcid.org/0000-0001-5139-0625, Christodoulides, G., Gounaris, S., Boukis, A. and Dalakoura, A.
(2025)
Managing brand assets internally: turning employees into an integral source of brand equity.
British Journal of Management,
(Accepted for Publication)
Number of items: 1.
Articles
Chatzipanagiotou, K. ORCID: https://orcid.org/0000-0001-5139-0625, Christodoulides, G., Gounaris, S., Boukis, A. and Dalakoura, A.
(2025)
Managing brand assets internally: turning employees into an integral source of brand equity.
British Journal of Management,
(Accepted for Publication)